SAN FRANCISCO, May 12, 2026 – GrubMarket, a leading AI-powered technology enabler and digital transformer of the American food supply chain, today announced the Spring 2026 product release for its comprehensive software suite. This pivotal update introduces significant advancements across WholesaleWare, Orders IO, and AI Orders, offering the industry's only fully integrated technology platform spanning ERP, AI, and eCommerce.
The Spring 2026 release brings new capabilities specifically designed to empower restaurant and foodservice distributors, as well as produce wholesalers, to improve operational efficiency, elevate customer service standards, and significantly boost profitability. All innovative features are immediately available to both new and existing GrubMarket customers.
Key Highlights of the Spring 2026 Release
WholesaleWare: Streamlining Core Operations
GrubMarket's robust ERP solution, WholesaleWare, receives major upgrades focused on automation and enhanced control:
- Automated Work Orders: Say goodbye to manual processes. This feature streamlines repacking and processing workflows with automated creation and management of work orders, complete with real-time inventory and cost updates.
- New Price Groups: Gain unparalleled flexibility with rule-based pricing segmentation. Support for item- and category-level overrides enhances existing pricing capabilities, including customer-specific and premium pricing for smaller units of measure.
- Automated FIFO Lot Allocation: Optimize inventory management with the option to automatically allocate lots at shipment, ideal for just-in-time purchasing. This complements existing options for pre-allocation and scanning lots to pick.
- Expanded EDI Integrations: Seamlessly integrate with key partners like Produce Alliance and Restaurant365, enabling automated and efficient order processing.
- New Actionable Reports: Equip your team with powerful insights through new reports, including purchasing guides, route summaries, and detailed charge insights for accounting teams.
- Platform Enhancements: Benefit from notable improvements across sales orders, drop ship orders, inventory management, lot tracking, cost management, loads, and accounting, ensuring a smoother overall experience.
AI Orders: Intelligent Automation for Orders
AI Orders, GrubMarket's cutting-edge AI platform, is now smarter and more adaptable:
- Multi-Language Order Processing: Serve diverse customer bases more effectively as AI Orders now supports inbound orders in multiple languages.
- Match Confidence Indicators: Improve order review efficiency with clear visual cues indicating the AI's confidence in product and unit of measure matches.
- Customer Product Code Recognition: Beyond product names, AI Orders now understands customer-specific product codes, simplifying orders for large retailers and foodservice contracts and enabling EDI workflows without requiring direct integration.
- Customer-Specific AI Prompts: Tailor AI training for individual customers and their unique order formats, ensuring higher accuracy and personalization.
- Enterprise Dictionary: Configure AI Orders to interpret specialized terminology used by your company and its customer base, reducing misunderstandings.
- Additional Enhancements: Enjoy configurable product matching logic, enhanced UI displays, and improvements to historical order analysis for better decision-making.
eCommerce Platform (Orders IO): Elevating Customer Experience
The Orders IO platform is enhanced to drive sales and improve user experience:
- Automatic Product Suggestions: Increase order value dynamically with customer-specific upsell recommendations.
- Advanced Delivery Management: Gain granular control over delivery scheduling with product- and customer-specific rules, alongside built-in management of holidays and non-delivery days.
- Order Guide Tagging: Simplify order guide management with customizable tags, perfect for seasonal menus or special promotions.
- Streamlined Customer Onboarding: Introduce an improved workflow with automated welcome communications, providing instant access to the online ordering platform and mobile ordering apps.
- User Experience Improvements: Benefit from enhancements across customer chat, product search, supplier portal, pricing management, and catalog browsing, making the platform more intuitive and efficient.
Leadership Perspectives
Mike Xu, CEO of GrubMarket, commented, “GrubMarket's Spring 2026 Release represents a major step forward across our ERP, AI, and eCommerce platforms. These innovations reflect our commitment to equipping customers with powerful, AI-driven tools that unlock new efficiencies and elevate operational performance. We are proud to continue advancing our mission of driving technological innovation across the food supply chain as the only provider of fully integrated ERP, eCommerce, and AI solutions for our industry.”
Genevieve Wang, Chief Software Product Officer, added, “Driven by our ongoing commitment to help our customers become more effective in their operations and more successful in the market, we built this release around the most important challenges and opportunities that they shared with us. We combined those insights with our deep technical expertise—particularly in AI—as their trusted technology partner to deliver powerful solutions that deliver immediate, positive impact to their businesses. This is a major release for us, and we are incredibly proud of what our teams have delivered.”
Why GrubMarket's Integrated Platform Stands Out
As foodservice distributors and produce wholesalers navigate increasing operational complexity and intensifying competition, GrubMarket continues to advance its software platforms to meet the industry's evolving needs. The company's solutions are built on a modern technology infrastructure, offering customers depth of functionality paired with world-class user experiences and intuitive design. Customers can adopt the capabilities that best fit their business needs today and expand over time as they grow. As a technology partner, GrubMarket ensures that customers gain ongoing access to the latest innovations, purpose-built for the unique needs of food wholesale and distribution.
This Spring 2026 Release equips GrubMarket software users with solutions to reduce manual effort, improve operational accuracy, and achieve greater profitability across their businesses.
Learn More
To learn more about GrubMarket software and its transformative capabilities, visit: https://www.grubmarket.com/hello/software/index.html
About GrubMarket
GrubMarket is the AI-powered technology enabler and digital transformer of the American food supply chain industry, as well as one of the largest private food eCommerce companies globally. As the enterprise AI solutions provider for the American food supply chain, a first mover in the tech-enabled B2B food eCommerce space, and a pioneer offering cutting-edge, AI-powered software-as-a-service solutions, GrubMarket uses technology to fundamentally transform the American and global food supply chain. GrubMarket has been named to the prestigious CNBC Disruptor 50 list for three consecutive years. In 2026, GrubMarket was named to TIME's list of the TIME100 Companies Industry Leaders. GrubMarket operates in all 50 U.S. states and has a global presence in Argentina, Canada, Chile, Colombia, Egypt, India, Mexico, South Africa, and Spain, with plans to expand further across the U.S., Canada, South America, Europe, Africa, and other parts of the world.
Media Contact
GrubMarket Media Team
Email: [email protected]